The ABC’s of Paper Sizes, 2018 Update

Back in 2015 I talked about paper sizing and the common formats. Well it’s time to talk about it again and some of the more interesting things that can be...

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Dealing with the Great NZ Summer Holiday

If you look at businesses in New Zealand, you will see that a lot of them close down for the two weeks of Christmas and New Year. With two public...

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Common Questions About Paper

We get asked a lot of questions about different areas about printing. It can be a confusing or somewhat arcane subject matter for those outside the industry. There are a...

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The Rise of Bespoke Printing

If you watch any of the home building or renovation shows that seem to be everywhere, you will have come across the term ‘bespoke’. It was an old english term...

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Understanding Designer Proofs

So you’ve received a proof of your brand new business card or flyer design from us and are not quite sure how it’s meant to look when the job is...

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The Skip Culture – Marketing for ‘Short Attention Spans’

You’re watching Youtube and an ad pops up in the middle of the clip you’re watching. You wait till the little box in the corner says skip the ad. The...

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Couriers, Weights, Zones, and You

You’re a busy person. You need to be out there working every hour of the day to get money coming in to keep your business running. The last thing you...

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Where do you get good marketing advice for the small business?

So you’re a small business and you need to do some marketing. You can’t afford to go to a professional marketing company that will bill you hundreds of dollars just...

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Things you need to do to ensure to get the best from Copy Express

We like to think that we give pretty great service here at Copy Express. Our focus of being a ‘business partner’ to you and not just treating you as another...

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Preventing external forces changing how people reach you

Recently Copy Express has had a lot of work come in for business cards and stationery thanks to Vodafone discontinuing support for email for their clients. Business which had a...

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Some Simple Rules For Social Media Posts

Social media is the new advertising. Many people have stopped looking at the old media (radio, TV ads, Newspapers, etc.) as they now get targeted information live fed to them...

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Why does Copy Express have so many different papers for printing?

If you looked at the different options of paper and card weights on our web to print site and wondered why we give you all these options. 100gsm, 170gsm, 200gsm, 300gsm and...

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Are printed flyers a relevant marketing tool in the internet age?

If you are like me, you’ll have noticed that number of flyers that dropped in to your post box every week is a fraction of what it was even five...

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Resolution – Why your website logo will look horrible in print and how to fix it

So you have a good website and a Facebook page promoting your business, and then you realise that you need some business cards and letterhead with your logo. You make...

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Do you still need Business Stationery in the internet age?

This month we are talking about how business stationery can be a really useful marketing tool for any business. I can already hear about half of you saying ‘What is...

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