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At the start of July, Meta announced to the world their competitor to Twitter (now called ‘X’), Threads. Less than a week later they stated they had 100 million users. Meanwhile Twitter can’t stay out...
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Part 2 - Putting it to the Test This is part two of an examination of the technology of AI and how relevant it is for use by small and medium enterprises. To learn more...
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Part 1 - A General Overview I’m sure that you’ve seen all the news articles about the current ‘AI revolution’ and how it’s changing the face of everything from art to medical science. You might...
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We are all feeling the crunch as businesses. After two years of the madness from the pandemic, the massive price jumps on everything, the still ongoing random shortages of items, numerous businesses shutting down, and...
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Why you shouldn’t rely just on Google, Microsoft, Apple, Meta, and others as the way for people to find your business 'What's the point of having business cards, when you have google on your phone.' ...
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Running on the theme of promotional merchandise of the month, this entry we’re looking at how to make promotional merchandise for the small to medium sized enterprise (SME) that doesn’t have a huge cost to...
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Well all know about promotional items, be it the branded pen, a USB drive, coffee mugs, or note pads. These are the items that carry your company name, logo, and call to action that you...
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Here at Copy Express have introduced a new product range of calendars and wall planners 🔗 which we think are pretty cool. In the age of internet calendars that integrate with your applications and smartphones...
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Everyone has a Website, everyone has Social Media, businesses can record videos of their products and services in use putting them online, many businesses are now totally online and never meet a person face to...
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You’ve all seen QR Code now, be it on real estate signs or via the Covid Scanning App, but do you know what they are? In this short article I’ll be looking at the origin...
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It’s becoming common these days for businesses to use video displays instead of printed signage to promote their business. There are many businesses out there that will sell you complex solutions with all the expensive...
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An introduction to what you need to think about before you do your next bit of marketing work Marketing isn’t an easy thing to do. That’s why advertising firms charge so much for their services....
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Do you know all the ways of getting your name out there? Once upon a time, marketing was simple. Get listed in the yellow pages, put some ads in the newspaper, maybe put some flyers...
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A beginners guide on planning out your marketing in the digital age Back in 2013 I wrote an article about ‘6 Easy Steps to Planning Your Marketing’. It was a basic introduction to how to...
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Marketing is more than sales, marketing is about growing your business In the article ‘Marketing Basics - 10 Questions you should be asking of your marketing’ we asked the question What is the goal of...
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