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Everyone has seen Adobe’s PDF’s, the computer files that appear like printed pages on their screens. They hold the manuals for every electronic device, the product catalogues on every company website, or even forms to...
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I’ve been writing articles about marketing for nearly 3 years on this blog and I thought it was about time to have bit of a talk about the what the future of marketing for a...
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It’s been another interesting year for us at Copy Express. We have had a change of location, some great triumphs, the occasional hiccup, and the a few experiments of which some paid off. There is...
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Christmas is almost upon us. Soon it will be the time of year where we relax and take some time off. In fact you could say that the country pretty much shuts down for almost...
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We have seen those companies on TV or in the banner of the websites we visit - the online based printing companies. They offer you painless printing, just upload your files or use their templates and...
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As this is year’s end I thought it would be a good time to talk about the little things that make life more difficult for us here at Copy Express as your printer and can...
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Just recently I’ve been working with a client who needed to a booklet by the cheapest means they could so they elected to print the majority of it in black in white. To be helpful...
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We have talked about Gift Vouchers before but with Christmas coming this is a good time to expand on it. If you hit our blog you will see in the tags section that we have...
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When people think of Gift Vouchers they usually think of the chequebook style tear off ticket or the programmable swipe cards. The all look the same, they all work the same, they are dull dull dull....
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Copy Express is proud to have been part of the 2014 Business Expo held by the Hutt Valley Chamber of Commerce. It was good to meet up with the other business out there and catch up...
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In a little over 10 weeks Christmas will be here. 10 more weeks before the great Christmas shutdown that will mean many businesses will be closed for several weeks. Several weeks where they won’t be...
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At Copy Express we see a lots of photos used for all kinds of things. Lots of people taking lots of photos of lots of different things. We also see lots of photos that could...
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One of the cornerstones of marketing is standing out from the competition. With people being bombarded with marketing messages every day, anything different will catch their attention. Once you have their attention, you have that...
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Looking for a way to make a marketing material have that personal touch? A personal touch that will make the recipient more likely to read it, giving you a powerful way of connecting with them. A...
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Personalisation in what you do as a business is a powerful tool. It about making the customer feel that they are a person to you and not just another ‘consumer.’ Personalisation is more than that...
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